Tuesday 28 January 2014

Design Eras


Project Description:


The project requires you to start by researching one of the following styles of Art and Design:
Conceptual Design, look at the following people as a starting point: Duchamp, Droog, Jurgen Bey, Richard Hutten, Thomas Heatherwick, Foreign Office Architects, OMA. Minimal Design, look at the following people as a starting point, Donald Judd, Shiro Kuramata, John Pawson, Tadao Ando. Abstract Design, look at the following people as a starting point, Ron Arad, Frank Gehry, Zaha Hadid, Will Alsop. Modernism Design, look at the following people as a starting point Le Corbusier, Erno Goldfinger, Mies Van der Rohe, De La Warr Pavilion. Digital Design, look at the following people as a starting point: Johnathan Ive, Neil Spiller, Denis Dollens, Virtual environments.

It is essential that you not only analyse visual examples but read about the subject(s) to inform your practice. Evaluate information through written, informed, personal opinion.

Modernism

Modernism is more a way of thinking that a style. Modernist believed that the design of an object should be based purely on its purpose. Modernists had a utopian desire to create a better world. They believed the technology as key means to improvement.

Abstract

Abstract art uses visual language of form, colour and line to create a composition which may exist with a degree of independence from visual references in the world.

Digital Abstract

The interest in 3D digital art has been powered by the video game and entertainment industries with its use of highly developed graphic scenes with illusions of depth and space. 
3D abstract art uses sophisticated software to create three dimensional worlds which are then rendered into two dimensions often with a high degree of "realism" in terms of surfaces and space. Much fantasy and sci-fi art uses 3d technology to achieve other-worldly effects.

Conceptual Design

Conceptual design is the very first phase of design, in which drawings or solid models are dominant tools and products. The main idea behind conceptual design is to maximise the probability of a final product.


Minimalist Design

Minimalism describes movements in various forms of art and design, especially visual art and music, where the work is stripped down to its most fundamental features. The term minimalism is used to describe a trend in design and architecture where in the subject is reduced to its necessary elements.

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